Reasons To Choose Us

Discover how our comprehensive hearing evaluations help upstate residents reconnect with sound

Our UHI Core Values

Advocate

Our guiding philosophy is to always do what is best for the hard of hearing with personalized solutions.

Communication

Effective communication is the foundation for healthy provider and patient relationships.

Teamwork

Our team delivers excellent patient care through our hard work, shared strengths, and reliable follow through.

Nine Reasons to Choose UpState Hearing Instruments

1. Our People

With over 60 years of combined experience, we are confident in addressing your better hearing needs. Our hearing instrument specialist and support staff have been chosen first and foremost for their customer service abilities and expertise in providing the best hearing care solutions possible.

At UpState Hearing, you will be treated with the compassion, care, and dedication your hearing needs deserve.

2. Experience

More than 60 years’ experience and 10,000 ears checked give us a level of expertise that’s unsurpassed in Northern California, making us one of the most trusted groups of hearing care professionals in the Western United States.

3. We Understand the Hard of Hearing

Owner, Ken Wood, has been a hearing instrument user since childhood and devoted his life’s work to helping others hear to the best of their ability.

As a hearing aid wearer himself, he understands the exact challenges that everybody that walks through his door is experiencing having been on the same journey.

4. Care for Life

When you invest in hearing instruments from our office, you receive our care for life.

You’ll receive our full patient care for the life of your hearing instruments.

5. Never Be Without

We know what it’s like to need better hearing, we live with our own hearing challenges, and we don’t want to be without better hearing.

Being hearing instrument users, we decided long ago that should one of our patients ever need to send a hearing instrument in for repair, we would offer them loaners at no charge.

6. We’re There For You

We know your time is valuable, so we provide two full time and three part time Northern California office locations to make better hearing more accessible than ever before. Redding and Chico offices are open full-time, Monday-Friday.

Red Bluff, Susanville, and Weaverville are open during regular select days of the month.

Please see our website to schedule an appointment at any of these better hearing service locations. All offices have convenient parking and handicap accessibility.

7. Physician Trusted

Many local physicians depend on us as their patient’s hearing care experts and regularly refer patients to us.

We’ve worked hard to gain the trust and confidence of local physicians, physician assistants, and nurse practitioners by offering comprehensive hearing tests and hearing aid care.

Our protocols make sure that your primary healthcare provider always gets a copy of your audiogram and is alerted if a higher level of follow-up care is required.

8. Insurance Specialist

Healthcare insurance can be a hassle, which is why we try to simplify your better hearing experience by having a dedicated insurance specialist available to check on any hearing care benefit you might have and bill directly to your insurance carrier whenever possible.

9. Education and Outreach

At UpState Hearing, we believe in regular ongoing training education to better understand poor hearing and the day-to-day challenges that go along with it, whether it’s for our staff, patients, or community.

Hearing instruments are only part of the full range of services you will receive when you choose better hearing from our offices. Understanding your hearing and challenges are important both for you, your family, and loved ones.

We speak regularly to service organizations, community leaders, and families about the need and importance of better hearing and communication.

Schedule an appointment today

Take the first step toward better hearing with a personalized consultation - our expert team is ready to help you reconnect with the sounds that matter most.

Schedule Your Hearing Assessment

Take the first step toward better hearing today and discover how our expert team can help you reconnect with the sounds that matter most.

Hearing care services

How Can We Help

Comprehensive evaluations to determine your unique hearing profile and identify the right solutions for your specific needs.

Cutting-edge devices customized to your lifestyle, featuring Bluetooth connectivity, rechargeability, and discreet designs.

Expert maintenance and repair services to ensure your hearing devices continue performing at their best for years.

Custom-molded solutions that preserve your hearing health while allowing clear communication in noisy environments.

Assistance navigating insurance benefits and financing options to make quality hearing care accessible and affordable.

Personalized programming and adjustments to ensure comfort, optimal sound quality, and seamless integration with your daily life.

Hear From Our Customers

What Our Customers Say

Our patients’ experiences speak volumes about our commitment to excellence, with many reporting improved relationships, renewed confidence, and a transformative impact on their daily lives through better hearing.

Helen R.
2 days ago
Steve and Cathrynn G.
6 days ago
Michael S.
6 days ago
Always excellent appointment with Scott!
Rick K.
2 weeks ago
I've always get excellent service at Upstate Hearing, with first class customer service
Jerrel M.
3 weeks ago
Very friendly and helpful and fast service
Diane M.
1 month ago
very prompt and friendly no hard sell on hearing aids.
Paula D.
1 month ago
Robert F.
1 month ago
Chris W.
1 month ago
Always enjoy going in for a visit. Quality staff, professionalism on a personal level. Thank you for another quality visit today.
Colleen R.
1 month ago
It was nice and learned a lot about my ears.
Ed R.
1 month ago
Excellent.
Valerie C.
1 month ago
I feel so taken care of at Upstate. A very competent staff, and always eager to help with our hearing journey.
Marilyn T.
1 month ago
Response from the owner:Appreciate you taking the time to leave us a review. Thank you!
Robert F.
1 month ago
Joy O.
2 months ago
Always greeted by a smiling faced, friendly professional employee. Scott the audiologist made a point to talk to me as a person, not just a patient and put me at ease. He discussed what’s involved in the testing, then explained the results. Upstate is the only place I will come for my hearing appointments.
Carol S.
2 months ago
Helpful, kind and patient with my mom. And efficient. Thanks guys
Tom D.
2 months ago
Scott is very helpful and knows how to make hearing great again.
Response from the owner:Thank you Tom for this wonderful review! We are lucky to have Scott.
Suzanne B.
2 months ago
I appreciate the professional, knowledgeable, and personalized service provided to me by Shalana Moten and the team. Highly recommend these specialists to anyone looking to investigate and decide upon what hearing instrument solutions are best for their or their loved ones needs.
Response from the owner:Thank you so much for your kind words and recommendation! Shalana is a blessing to us and our patients. We truly appreciate your support. Thank you for trusting us to help you find the best solution!
Poppy M.
2 months ago
What a wonderful experience! Great staff wonderful doctors! They made me feel very comfortable and were very efficient and kind!
Response from the owner:Thank you Poppy for your kind words. We feel fortunate to be able to serve our community in a way that makes them feel comfortable. We love what we do!
Sandy P.
2 months ago
Shalana Moten is exceptional is conveying the ear/brain connection and answering all my questions. I'm happy to have contacted Upstate Hearing!
Response from the owner:Thank you Sandy! Shalana is extremely knowledgeable and takes the time necessary for every patient to feel heard. Thank you for believing in us and allowing us to serve you!
Lillian S.
3 months ago
Delighted to have found you. Your service was excellent and great staff.
Response from the owner:Thank you Lillian! We strive for excellence everyday and proud when we can achieve it. We look forward to serving you and your loved ones for years to come!
Lewis W.
3 months ago
The visit was on time and very helpful for me.
Response from the owner:Thank you for your review Lewis. We are glad we were able to keep the visit on time and help you with your needs. We look forward to seeing you in the future!
Bill B.
3 months ago
Loved these guys! Especially Scott.
Response from the owner:Thank you Bill! Scott is incredible! He makes all his appointments fun and educational.
stephen F.
3 months ago
Scott great as usual!
Response from the owner:Thank you Stephen. Scott is pretty great! He always provides a welcoming environment.
Penny S.
3 months ago
I love UpState Hearing! They are very friendly and answer any questions you might have in an easy to understand way. They are always helpful when I walk in to pick up any supplies I need and when scheduling my appointments I don't have to wait 6 months to be seen. There is always fresh cookies, coffee, tea or hot chocolate laid out welcoming anyone who comes in. It's comfortable and friendly yet professional and ready to help. I recommend them to all my friends and to you also. Thank you UpState Hearing Instruments, I can hear again!
Helen Roberts
2 days ago
Michael Stewart
6 days ago
Always excellent appointment with Scott!
Rick Kingsley
2 weeks ago
I've always get excellent service at Upstate Hearing, with first class customer service
Jerrel McAbee
3 weeks ago
Very friendly and helpful and fast service
Diane McCray
1 month ago
very prompt and friendly no hard sell on hearing aids.
Paula Davis
1 month ago
Robert Faulkner
1 month ago
Chris Wikeen
1 month ago
Always enjoy going in for a visit. Quality staff, professionalism on a personal level. Thank you for another quality visit today.
Colleen Rhodes
1 month ago
It was nice and learned a lot about my ears.
Ed Rullman
1 month ago
Excellent.
Valerie Cantwell
1 month ago
I feel so taken care of at Upstate. A very competent staff, and always eager to help with our hearing journey.
Marilyn Traugott
1 month ago
Response from the owner:Appreciate you taking the time to leave us a review. Thank you!
Robert Farned
1 month ago
Joy O'Connell
2 months ago
Always greeted by a smiling faced, friendly professional employee. Scott the audiologist made a point to talk to me as a person, not just a patient and put me at ease. He discussed what’s involved in the testing, then explained the results. Upstate is the only place I will come for my hearing appointments.
Carol Snyder
2 months ago
Helpful, kind and patient with my mom. And efficient. Thanks guys
Tom Davies
2 months ago
Scott is very helpful and knows how to make hearing great again.
Response from the owner:Thank you Tom for this wonderful review! We are lucky to have Scott.
Suzanne Birch
2 months ago
I appreciate the professional, knowledgeable, and personalized service provided to me by Shalana Moten and the team. Highly recommend these specialists to anyone looking to investigate and decide upon what hearing instrument solutions are best for their or their loved ones needs.
Response from the owner:Thank you so much for your kind words and recommendation! Shalana is a blessing to us and our patients. We truly appreciate your support. Thank you for trusting us to help you find the best solution!
Poppy Mathews
2 months ago
What a wonderful experience! Great staff wonderful doctors! They made me feel very comfortable and were very efficient and kind!
Response from the owner:Thank you Poppy for your kind words. We feel fortunate to be able to serve our community in a way that makes them feel comfortable. We love what we do!
Sandy Palmer
2 months ago
Shalana Moten is exceptional is conveying the ear/brain connection and answering all my questions. I'm happy to have contacted Upstate Hearing!
Response from the owner:Thank you Sandy! Shalana is extremely knowledgeable and takes the time necessary for every patient to feel heard. Thank you for believing in us and allowing us to serve you!
Lillian Schuller
3 months ago
Delighted to have found you. Your service was excellent and great staff.
Response from the owner:Thank you Lillian! We strive for excellence everyday and proud when we can achieve it. We look forward to serving you and your loved ones for years to come!
Lewis Wood
3 months ago
The visit was on time and very helpful for me.
Response from the owner:Thank you for your review Lewis. We are glad we were able to keep the visit on time and help you with your needs. We look forward to seeing you in the future!
Bill Britton
3 months ago
Loved these guys! Especially Scott.
Response from the owner:Thank you Bill! Scott is incredible! He makes all his appointments fun and educational.
stephen fitch
3 months ago
Scott great as usual!
Response from the owner:Thank you Stephen. Scott is pretty great! He always provides a welcoming environment.
Penny Stacy
3 months ago
I love UpState Hearing! They are very friendly and answer any questions you might have in an easy to understand way. They are always helpful when I walk in to pick up any supplies I need and when scheduling my appointments I don't have to wait 6 months to be seen. There is always fresh cookies, coffee, tea or hot chocolate laid out welcoming anyone who comes in. It's comfortable and friendly yet professional and ready to help. I recommend them to all my friends and to you also. Thank you UpState Hearing Instruments, I can hear again!

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